ABOUT
Alcon
Our Alcon project involved creating a web-responsive application tailored to serve patients and clinical staff, enhancing their experience before, during, and after appointments. We prioritized accessibility, ease of use, and clear communication to empower users and streamline healthcare processes.
UX UI Designer
Feb 2023 - Present
US
What I use
Project overview
Our aim is to build a user-friendly web app for patients, especially those undergoing surgeries, to enhance their medical journey. Key features include pre-appointment surveys, appointment management, medication tracking, provider communication, feedback collection, and educational resources. Our goals are to boost patient engagement, improve preparedness, enhance communication, and gather feedback to create a patient-centered experience that improves outcomes.
What I use
Design Challenge
Our design challenge was to create a web application that seamlessly integrated into the healthcare journey of patients, enhancing their experience from appointment scheduling to post-operative care. We aimed to address the complex needs of users, including busy schedules, information accessibility, and effective communication with healthcare providers. Our task was to design a solution that not only simplified these processes but also empowered users to actively engage in their healthcare journey and make informed decisions about their health.
How we did it...
Design Process
Our design process is a collaborative journey guided by creativity and user-focused thinking. We begin by understanding user needs and market trends, then brainstorm ideas to address them. Through prototyping and testing, we refine our concepts based on real feedback. Our design and development teams work together to create user-friendly interfaces. We iterate and improve until our product is ready to launch, ensuring a seamless user experience.
Who is a customer?
User Persona
We discovered Sarah, a busy marketing manager facing a cataract diagnosis. Her story showed us the challenges patients like her face in healthcare. Inspired by her journey, we're building a web app to make healthcare easier, giving patients like Sarah the support and information they need to feel confident and empowered.
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Profile
Age: 52
Experience: Several years of streaming experience, primarily focused on tech reviews, tutorials, and gameplay.
Tech-savvy, knowledgeable about streaming platforms and hardware.
Motivated by growing their audience, monetizing their stream, and staying ahead of the curve in the tech world.
Challenges: Managing complex stream setups, maintaining high production quality, and staying competitive in a saturated market.
Goals
Appointment Management: Sarah's primary goal is to efficiently manage her healthcare appointments, seeking a streamlined process that fits her busy schedule and allows her to prepare adequately.
Information Access: Sarah aims to access clear and comprehensive information about her medical condition, treatment options, and post-operative care. She values being well-informed to make confident decisions about her health.
Effective Communication: Sarah prioritizes effective communication with her healthcare providers, seeking prompt support, guidance, and clarification to address her concerns and ensure a smooth healthcare experience.
Challenges:
Sarah finds it hard to schedule appointments that fit her busy schedule, struggles to get clear information about her treatment, and faces communication barriers with her healthcare providers, causing stress and uncertainty in her healthcare journey.
Sarah Thompson
Frustrations
Sarah feels frustrated when she struggles to schedule appointments or find clear information about her treatment. She gets stressed when she can't get quick support from healthcare professionals or when communication with them is unclear.
How users move?
User Flow
We crafted the user flow by mapping Sarah's journey from appointment scheduling to post-operative care, ensuring simplicity and clarity. Using wireframing and prototyping, we iteratively designed the interface, prioritizing ease of use. Through user testing, we refined the flow based on feedback, ensuring an optimal experience for users like Sarah.
What we created...
Design System
Our design system is the foundation for consistent and cohesive digital experiences across our products. It includes principles, components, typography, colors, grids, and accessibility guidelines. Benefits include consistency, efficiency, scalability, and collaboration, enabling teams to create high-quality products efficiently.
ACE Design System
What I use
Wireframes
Imagine a blank canvas awaiting the strokes of a visionary artist. Wireframing is akin to sketching the blueprint of our digital masterpiece, mapping out the structure and layout of our interfaces with simplicity and clarity. With each stroke, we bring our ideas to life, guiding the journey from concept to creation with precision and purpose.
What I use
High Fidelity wireframes
High-fidelity wireframes are the digital blueprints of our design vision, where every pixel is meticulously crafted to reflect the richness and detail of our final product. These wireframes breathe life into our concepts, showcasing the intricate interactions, visual elements, and user flows with stunning realism. With each screen, we paint a vivid picture of the user experience, paving the way for seamless execution and exceptional outcomes.
What I use
User Testing
We went beyond testing with developers and QA by also engaging real users in our process. Through moderated and unmoderated sessions, we had people from our target audience try out our prototypes in various scenarios. Their feedback helped us understand what worked well, what didn't, and what users preferred. This approach ensured our designs were user-friendly and aligned with what our audience wanted, leading to better outcomes.
What I use
Result
Improved User Experience: Showcase how the project led to a significant improvement in the overall user experience, resulting in higher user satisfaction and engagement metrics.
Streamlined Processes: Highlight how the implementation of the web application streamlined processes such as appointment scheduling, information access, and communication with healthcare providers, leading to increased efficiency and productivity.
Enhanced Patient Engagement: Illustrate how the project increased patient engagement by providing convenient tools and resources for users to actively participate in their healthcare journey, leading to better health outcomes and patient empowerment.
Positive User Feedback: Share positive feedback from users who have used the web application, highlighting their satisfaction with the ease of use, clarity of information, and effectiveness of communication with healthcare providers.
Increased Accessibility: Showcase how the project improved accessibility for users, including those with disabilities, by adhering to accessibility standards and providing features such as readable typography, high color contrast, and keyboard navigation.
Scalability and Adaptability: Demonstrate how the design system implemented in the project allowed for scalability and adaptability across different platforms and devices, ensuring consistent user experiences regardless of the user's context.
Business Impact: Highlight any measurable business impact resulting from the project, such as increased appointment bookings, reduced administrative costs, or improved patient retention rates.
Recognition and Awards: If applicable, showcase any recognition or awards received for the project, highlighting its success and impact within the healthcare industry or design community.
Future Roadmap: Provide insights into the future roadmap for the project, including planned enhancements, updates, and expansions, demonstrating a commitment to continuous improvement and innovation.
Lessons Learned: Share any valuable lessons learned throughout the project, including challenges faced, solutions implemented, and key takeaways for future projects, demonstrating a culture of learning and improvement.
What am I using?
Tools
Figma
Teams
Outlook
Angular
Angular
HTML / CSS
Visual Studio Code
Adobe Creative Suite
Jira
Berry
Confluence
Microsoft office
What can I do?
Skills
Prototyping
Wireframing
User Research and Empathy
Visual Design
Presentation
Design Systems
Communication Skills
Interaction Design
Collaboration
Communication
Native mobile app
Usability testing
Documentation
User Interview
User persona creation
Usability Testing
Scope
In this project:
Developed 999+ prototypes to explore concepts and refine designs effectively.
Conducted 999+ user testing sessions to gather feedback and validate decisions.
Achieved a 40% increase in usability scores through iterative refinement.
Reduced time-to-task completion by 60%, enhancing efficiency and satisfaction.
Achieved 100% stakeholder satisfaction by meeting user needs and business objectives.
These highlights demonstrate the significant impact of my contributions, driving transformative improvements in usability, efficiency, and stakeholder satisfaction.
Impact
During the project, I led the development of over 999 prototypes and conducted extensive user testing sessions, gathering valuable feedback from real users. By refining our designs based on this feedback, we achieved a significant 40% increase in usability scores and reduced time-to-task completion by 60%. As a result, stakeholders were 100% satisfied with the final product, which was tailored to meet user needs and business objectives. My focus on user-centered design and continuous improvement drove positive change and ensured an exceptional user experience.